Do you ever wonder what types of information is used to determine how a website makes its’ money, or how a certain product is able to make millions of dollars online, especially when there are so many other products on the market with that do the same thing , but sometimes for less than the leading company or website. Well the information compiled below and put into an easy to understand article should be able to answer that question for you. There are many different aspects that one should consider when writing a review for a product and in my personal opinion the most important points are as follows. They are:
what’s written about the product, in this specific case is Keywordspy,has to be the truth. No one wants to read a review thats not accurate information.
2) Research/testing method:
how did the review writer come up with the information they are writing about.
comments by other people that have used the product are always important to consider when buying a product of this type.
In this specific case, there are 3 websites that assisted me with compiling the information to write this review.
1)(www.keywordspy.com) according to this website, it describes what the product is all about and what it does for its buyers. According to this website, keywordspy is a product “that helps you spy on your competitors”. It provides real-time tracking, affiliate intelligence,and covers agencies and enterprises accurately. The site is very informative and even has a live chat link if you really feel you need assistance. I personally am a huge fan of the live chat links, they are always helpful especially after regular business hours.
Some of the key features of the product according to keywordspy are:
a) Competitive Intelligence :
easily uncover the competitors landscape by knowing the PPC and Organic landscape strategies compiled in a matter of seconds.
b) ROI Indicator:
which is the ability to pinpoint the exact keyword combinations of your competitors without hassle.
c) Keyword research:
the ability tobuild a profitable list of keywords using the competitors’ keywords by accessing a large database of similar, related terms and phrases.
d) Advanced searches:
the ability to obtain the precise data needed by searching domain keywords, destination URL’s, as well as ad copy content.
The testimonials from its previous customers are positive of course, like they would put a negative comment on the site that is supposed to attract customers. Personally, I would suggest to google keywordspy reviews, to see what types of comments come up there. Its better to be safe then sorry if you are relying on heresay.
2)www.seobook.com-states that there is only a certain list of countries that support keywordspy. So, I guess if you aren’t in one of the countries listed, you can’t use it, which sucks, if you happen to reside in one of the countries that are not listed. What difference does it make what country you live in? The tracking is for the internet. To me that’s foolish, considering we are tracking web based clients. Furthermore keywordspy should be able to be used by anyone around the globe. However, it defines the accounts offered by keywordspy a bit more in detail. They are:
A) A keywordspy research account:
this account gives you access to : PPC ads(ad copy, estimated estimated search volume), PPC keywords(days last seen), ROI, Organic keywords(total search results), estimated CPC, competitors in CPC and their results and last but not least the sub-domains.. So needless to say this type of information is always good to have on hand when choosing keywords for a website about to come online.
It also gives a visual diagram of the information for data analysis. The research portion does not include the organic and PPC overlap coverage which is would count as a negative for price point charges.
B) A keywordspy Tracking account:
this account gives you real time tracking in Google, Yahoo, and Bing for your PPC and your ad campaigns. According to this site, this can be useful if you arechecking out your coverage and competition across all three engines. There is also the option to benchmark your data with the competition’s compiled data.
Outside of tracking, you can also get:
a) Landing Page Intelligence :
which will show a current landing page, ad copy, and destination URL for a particular landing page, as well as a visual diagram of data analysis.
b) Organic and PPC overlap data (only between 2 sites) :
this is tons of research and tracking for this type of account. Benchmarking in PPC/Organic Listings, again with a diagram of data explaining the compiled information. So, the tracking account is more for tracking your campaigns across the big PPC engines than anything else, and probably wouldnt be much use to smaller PPC sites, which are often more difficult to track with sites like keywordspy. It also makes more sense to keep your company smaller so that you dont get followed by sites like these and you are able to keep your information private.
C) Professional account:
This option gives you a wide access to better features of keywordspy,such as, being able to combine the Research and Tracking account features (rises the overall trackable keywords, export limit, and query limit) while it gives you access to a two new features. They are:
This tool gives you access to look at products and ads being used by 132 affiliate networks, as well as achart for visual comprehension of the compiled data.Affiliate Reports-gives you access to bigger players in the affiliate marketing game like LinkShare, Clickbank. You can also access top affiliate products and top affiliates by product id and affiliate id. You can also search in the destination URL field to find additional products/ads they may be promoting.
The “overall” rating is basically stating that this tool is ideal for businesses who want to research their competition. There is also the option to use a “free version”, for those who are skeptical.
To sum it all up, if you want a detailed Feature of Keyword spy, I would advise you to visit the site itself , Google. However, if you want just the basics and don’t care too much for the mumbo-jumbo details, that sounds like information that scientists would compile in an experiment,